Grand EFFIE, Effectiveness, ‘Marketer of the Year’ and Brand of the Year’, University of Melbourne. 12 Oct Written By Pat Baron News Featured A new brand identity, for one of the world's oldest, Red Cross Australia. Victoria Police wins Mumbrella Bravery award and 2 Gold EFFIE awards. Worksafe Victoria. It’s time to reflect on our behaviour. Appointed, Head of Brand and Creative, Red Cross Australia. Appointed an International Board of Director, One Club for Creativity, New York. AC&E Australian Effectiveness Awards. Winner ‘Creative of the Year’ and ‘Best Customer Retention, Loyalty Campaign’. Appointed APAC EFFIE awards juror. Toyota Australia appoints McCann HERO Group as creative agency. Fond Farewell McCann & HERO Group The Hunger Project. A table to end hunger. GSK, Centrum, ‘Live Colourful’, campaign launches in Australia, Brazil and Italy. Grand EFFIE, Effectiveness, ‘Marketer of the Year’ and Brand of the Year’, University of Melbourne. YMCA ‘Playnasium’, wins D&AD Pencil Creativity for Good, Product Design. McCann Melbourne, L'Oréal Paris, True Match campaign takes out Global Silver Effie in New York. Appointed to Cannes Lions Film Jury. V/Line Guilt Trips, wins Cannes Lions, Grand Prix, Effectiveness. Dumb Ways to Die, most awarded advertising campaign in Cannes Lions history. Pat Baron
Grand EFFIE, Effectiveness, ‘Marketer of the Year’ and Brand of the Year’, University of Melbourne. 12 Oct Written By Pat Baron News Featured A new brand identity, for one of the world's oldest, Red Cross Australia. Victoria Police wins Mumbrella Bravery award and 2 Gold EFFIE awards. Worksafe Victoria. It’s time to reflect on our behaviour. Appointed, Head of Brand and Creative, Red Cross Australia. Appointed an International Board of Director, One Club for Creativity, New York. AC&E Australian Effectiveness Awards. Winner ‘Creative of the Year’ and ‘Best Customer Retention, Loyalty Campaign’. Appointed APAC EFFIE awards juror. Toyota Australia appoints McCann HERO Group as creative agency. Fond Farewell McCann & HERO Group The Hunger Project. A table to end hunger. GSK, Centrum, ‘Live Colourful’, campaign launches in Australia, Brazil and Italy. Grand EFFIE, Effectiveness, ‘Marketer of the Year’ and Brand of the Year’, University of Melbourne. YMCA ‘Playnasium’, wins D&AD Pencil Creativity for Good, Product Design. McCann Melbourne, L'Oréal Paris, True Match campaign takes out Global Silver Effie in New York. Appointed to Cannes Lions Film Jury. V/Line Guilt Trips, wins Cannes Lions, Grand Prix, Effectiveness. Dumb Ways to Die, most awarded advertising campaign in Cannes Lions history. Pat Baron