The Hunger Project. A table to end hunger.
-
Like many developed nations with an abundance of food, Australians take hunger for granted.
To get people noticing The Hunger Project we addressed the issue through something Aussies cared about – dining out.
A Table to End Hunger, made people aware of hunger, by hitting them when they were thinking of food. We linked missing out on a Friday night dinner reservation, to what it’s like to miss out on dinner in a third world country, and in the process made dining out a charitable gesture.
In collaboration with Ebay and Dimmi we set aside tables and meals at some of Australia’s most exclusive restaurants for people to bid on.
By solving a first world problem, we were able to bring awareness to a third world problem–generating 81,108 meals and electing 41 Indian women to support their community for 1 year